الأسباب التي تجعل أمازون توقف البائعين
لابد من التعرف على الأسباب التي تجعل أمازون تغلق حسابنا لتجنب ذلك. كيف نتجنب اغلاق حسابنا على امازون؟ اليك بعض النصائح الهامة و التي يجب عليك الانتباه لها على الدوام:
أولا: لا تتأخر في توصيل البضائع الى العملاء أبدا. الفترة المسموح فيها لتوصيل الطلب للعميل هي يوم الى يومين كحد أقصى. اذا تكرر تأخير الطلبات للعملاء فمن الممكن ايقاف حسابك اذا تجاوزت الحد المسموح به. التوصيل السريع يعتبر أهم نقطة يجب التركيز عليها
ثانيا: متطلبات الضمان من الألف الى الياء.اذا كان لديك العديد من العملاء غير الراضيين الذين يستخدمون مشكلة المطالبات من الألف الى الياء “كملاذ أخير ” لهم مع ارجاء عنصر/استرداد الأموال
ثالثا: رسائل البريد الالكتروني المتاخرة أو المتجاهلة من أمازون. اذا تأخرت في الرد على اسئلة و استفسارات العملاء أو حتى الشكوى عبر أمازون بشكل متكرر,فأنت في خطر.بالاضافة الى أهمية عدم وضع أي روابط خارجية لتنقل العملاء من موقع أمازون الى موقعك أو متجرك الخاص,فهذا يسبب لك مشكلة و ايقاف حسابك البائع على أمازون و سوف تحتاج الى وقت طويل لاسترجاعه
رابعا: لا تضع علامتك التجارية أو حسابات التواصل الاجتماعي على صور المنتج لأنه يعتبر مخالف لقوانين أمازون تجنبا لعدم توجه العميل لموقعك أو متجرك الخاص
خامسا: لا تصمم صفحات متعددة لنفس المنتج بنفس المواصفات فهذا يؤدي الى اغلاق صفحة المنتج و ربما توقيف حسابك البائع على أمازون
عليك مراقبة هذه المقاييس يوميا وكل منهم يحتاج الى اهتمامك الكامل لتجنب أي مشاكل قد تؤدي الى توقيف ربحك او عملك الخاص
الخلاصة: هي راقب معدل عيب الطلب / انتهاك سياسات امازون / وقت استجابة الاتصال / معدل الشحن المتأخر / تكرار عرض المنتج نفسه
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